Who We Are
The mission of Citizens for a Scenic Wisconsin is to preserve and enhance the visual character of Wisconsin.
The Scenic News
Charlie Mitchell, Editor
“Federal appeals court upholds Madison’s billboard rules”
"A federal appeals court has rejected a lawsuit by Adams Outdoor Advertising that claimed the city of Madison’s sign ordinance is unconstitutional. The city and Adams have been battling in court over the city’s sign ordinances for decades, with the newly decided...
2022 Year End Report
Dear Friends, Advancing and defending the principles of Scenic Wisconsin made 2022 a busy year. From efforts to end billboard blight to preserving scenic byways, increasing agricultural tourism and barn preservation, Scenic Wisconsin actively engaged with state...
Highway study calls for underground power lines
Higher efficiency plus broadband without unsightly towers Major highways connecting cities across the country could someday be used to deliver green energy and high-speed internet service. Wisconsin already has the “playbook” to make it happen, says a new study by the...
Tree Extinction and the Importance of Native Species
We often hear of extinction in the context of animals, but plants can—and have—become extinct, too. In fact, a 2020 paper cited 65 plant species that have recently become extinct in the continental U.S. and Canada. Recently extinct tree...
New Research Draws Attention to Privacy Concerns with Digital Billboards
A new report takes aim at the privacy concerns raised by digital billboards, examining how advertisers use the insights they capture from digital ads to tailor the messages served up to people on digital billboards. Developed by Big Brother Watch, a non-partisan and...
Research Shows that Digital Traffic Safety Messages Contribute to Highway Accidents and Fatalities
A new study suggests that digital highway signs that are designed to encourage safe driving contribute to an increase in nearby traffic accidents. Study is here: https://www.science.org/doi/10.1126/science.abm3427 Note that this publication requires uses to cut and...
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Our Members Span the State
Working together to help ensure that all citizens continue to be able to enjoy Wisconsin’s beauty
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